Reports
Planogram performance
Planogram performance tracks traffic, engagement, dwell and conversion for each planogram (PoG) and follows every change over time.
What is measured
Each planogram is tied to a location on the floor plan. Shoppermotion records its full funnel (passers-by, engagement, dwell and conversion) and keeps a history, so every relayout becomes a measurable A/B test.
Comparisons
Compare a planogram across stores, formats and channels, or against competitors in the same category, to find the arrangement that converts best.