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How Shoppermotion compares.
Honest, sourced comparisons with other in-store measurement technologies and vendors, so you can pick what fits your stores.
By technology
Shoppermotion vs cameras→Cameras analyse images of people in their field of view. Shoppermotion locates tagged trolleys and baskets and matches each anonymous trip with its receipt.Shoppermotion vs people counters→People counters measure entries and exits at the door. Shoppermotion records what happens between the entrance and the till, and links it to the receipt.Shoppermotion vs Wi-Fi and Bluetooth tracking→Phone tracking locates shoppers' own devices when their Wi-Fi or Bluetooth is on. Shoppermotion locates tags on trolleys and baskets, with no personal devices involved.Shoppermotion vs receipt data alone→Receipt data tells you what was bought. Shoppermotion adds the path that led to it, and matches every anonymous trip with its ticket.Shoppermotion vs manual studies→Observers and surveys capture rich detail on a sample of shoppers. Shoppermotion measures every tagged trip, every day, and matches it with the receipt.
By vendor
Shoppermotion vs RetailNext→RetailNext measures traffic and behaviour with a ceiling-mounted computer vision sensor. Shoppermotion follows every tagged trolley and basket from the entrance to the till and matches the trip with its receipt.Shoppermotion vs ShopperTrak→ShopperTrak Analytics, from Sensormatic Solutions, is known for people counting and traffic benchmarks. Shoppermotion follows every tagged trolley and basket through the store and matches the trip with its receipt.Shoppermotion vs Trax→Trax is known for shelf image recognition: availability, share of shelf, pricing and compliance. Shoppermotion measures the shoppers in front of the shelf, from the entrance to the till, and matches each trip with its receipt.
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