Product Analytics
Understand how products and brands are performing and discover the areas in store that matter most to reach each brand's objectives.
Track every product in store
Keep control of every change in behaviour at shelf level. Pick up any planogram and track the traffic, dwell time and engagement it received at any time, then compare the results across channels and against competitors.
Find out where you lose shoppers
Analyse traffic, passers-by, engagement rate, dwell time and conversion on each planogram. Every change in behaviour is recorded, ready for future A/B tests and store updates.
Spot where your product really converts
Determine where conversion actually happens based on shopper behaviour, and measure the return on investment of each secondary display, temporary display and end cap.
Understand the context of each visit
Find out why shoppers visited your products. Taking into account more than 50 variables of each journey, Shoppermotion determines the type and purpose of every visit.
Compare yourself with other players
Check how your products perform compared with your competitors and spot notable changes in their results as soon as they happen.
Each channel behaves differently
Split the product analysis by channel and see at a glance whether convenience stores, city formats, discounters, supermarkets and hypermarkets behave differently.
Related metrics
Book a meeting with our retail analysts and see real trips, real tickets and real conversion.
