Introduction

Shoppermotion is a Business Intelligence company focused on retail and founded in 2013, whose aim is to help global retailers understand shopper behavior within their stores. Thanks to our token-based proprietary technology, we collect customers’ shopping journeys and generate different metrics that let us analyze why shoppers behave the way they do.

All the data collected in the stores is anonymously aggregated and there is no way to associate the information with a specific person.

We support retailers and CPGs in many ways. We have developed four solutions to cover most of their needs: 

  1. Engagement analysis
  2. Shopper insights
  3. Missing conversions
  4. ROI and Ad Attribution