One of our tools became pretty popular during this calendar year. Almost 70 Clients have already installed Digital Flow. This is our latest tool which is tracking customer journeys, similar to our automated version. However, with the digital flow, the coworker is drawing lines (which equals to the customer pathway)
Items within a store do not exist within a vacuum. There are correlations both subtle and overt between various products within a section but also
It is undeniable that the job of a Category Manager is essential for the correct functioning of a grocery store. Our goal in this post
Having the right information is essential when it comes to planning and decision-making in our stores. Relying on sales figures can be a starting point
Shoppers visit stores to satisfy multiple needs states, such as getting a bottle of milk and a box of cereals for their daily breakfast or
Fifteen years ago, the only way to measure the relevance of online business was through small visitor counters displayed at the headers of web pages.
In every store, regardless of its layout, you will most probably cross the traditional main aisle. It is usually located in a way that provides a panoramic sight of the key categories and located in the central area of the store. The main aisle, wide and spacious, improves the overall experience of the shoppers journey, ensuring the search for their favorite products is not only easier but it also allows their shopping cart to maneuver freely throughout the aisle.
At the precise moment our customers cross the entrance of the store, it’s nearly impossible to predict what will be their next move. For that