Engagement
shoppermotion
A correlation matrix is a powerful tool for understanding relationships between the categories visited in our stores. In brick-and-mortars, it can be used to identify opportunities for cross-selling products and optimize the location of our secondary touchpoints. The time variable is an important part of the correlation matrix. It can help you to understand how different stops interact over time and to identify trends that may be useful for your store.
One of our tools became pretty popular during this calendar year. Almost 70 Clients have already installed Digital Flow. This is our latest tool which
성공적인 프로모션 캠페인을 진행하기 위해서는 올바른 정보를 아는 것보다 더 중요한 것은 없습니다. 이는 우리가 왜 매장 내 분석을 해야 하는지를 보여줍니다. 이제 우리는 한 단계
Items within a store do not exist within a vacuum. There are correlations both subtle and overt between various products within a section but also
It is undeniable that the job of a Category Manager is essential for the correct functioning of a grocery store. Our goal in this post
Having the right information is essential when it comes to planning and decision-making in our stores. Relying on sales figures can be a starting point
As we described in our previous post, in-store analytics can be applied in a wide variety of businesses, including shopping malls. It allows us to
We have spoken at length in previous articles about the importance of analytical data to decision making for retailers. From how it can boost sales
Almost two months after the outbreak started, it is now undeniable that the world is facing a health crisis unprecedented in our era. What started
When it comes to getting a promotional campaign right, nothing is more important than having the right information. This is where in-store analytics come into
Having access to an analytic tool and making full use of it can sometimes be two very different things. In our previous post, we talked about
Understanding that there is a need for in-store analysis of a shoppers’ behavior is the first step in getting this critical information but next comes the actual acquisition of the needed data. Here there are a few methods to employ, starting low tech-based solution to more sophisticated options.
In a previous article, we talked about recognizing various end caps intelligence in retail companies and making maximum use of them to increase sales and
